Simple strategies to improve SEO of articles in 2022

Amirhosein Mohammadi
6 min readOct 9, 2022


In this tutorial, we are going to show you how you can optimize your articles using simple strategies and adjust your articles so that they get the most traffic from search engines.

Table of Content

  • Writing the Post
  • Choosing Keywords
  • Content Length
  • URL Length
  • Linking to External and Internal Source
  • Title Readability
  • Table of Contents 😅

1. Writing the Post

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The standard work process for writing articles is that you write the articles first, then, at that point, you optimize them. Certain individuals likewise optimize the post while they write it, however we view the first strategy as more effective.

Do take note of that we are not discussing the formatting of your content here.

2. Choosing Keywords

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Whenever you’ve written the content, the first move toward the improvement cycle is to pick the right keywords.

Use Google Trends to choose keywords.

At the point when you are writing a post around a specific subject, you want all the assist you with canning get to pursue a choice on whether the objective you have picked is great and assuming there is any traffic on that keyword.

Try not to be tricked by adding a couple of keywords. Just add a sensible number of keywords to optimize a post and adding more engaged keywords will cause more damage than great.

The first point is the presence of the keyword in the SEO title of the article.

Using keywords in meta descriptions. It gives Google and other search engines a brief look at what’s going on with the post, which assists them with settling on positioning choices. It likewise gives the clients motivation to navigate to your site rather than snap to some other site.

The presence of the keyword in the URL is another positioning sign that all search engines use. It’s likewise important according to a client’s point of view.

Having the keyword at the beginning of the article is likewise important. This will build up the subject of your article to search engines and furthermore console clients that they have tapped on the right link.

You should simply ensure every one of your keywords show up in your content. This ought not be difficult as the keywords ought to likewise be the subject of the article, and naturally you can remember them for the content.

A frequently ignored on-page Search engine optimization factor is the presence of your keyword in the H2, H3, and different tags. While Google gives the most consideration to the H1, the H2 and different tags are not ignored, and they are really important for some reasons. It likewise assists in accomplishing with siting links in the outcomes. Site-links are speedy links that show up beneath your search result that helps the client rapidly leap to a particular segment of the article.

You ought to have your keywords in the ALT text of your picture. Search engines before long understood that since ALT text essentially describes the picture, they could peruse it to comprehend what the picture was about.

In spite of the fact that Keyword Density is turning out to be less important, improving your article with a decent keyword density will give you an edge in the search results. In any case, Keyword Density ought to never be exaggerated. A low keyword density is superior to a high keyword density. Indeed, even with a low keyword density, there is a decent opportunity that Google will single out your keyword. Yet, a high keyword density is a terrible quality sign, which could get you thrown out from the search results.

3. Content Length

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Ensure your content is at least 2500 words.

Since Google doesn’t tell the world how their algorithm works, webmasters are compelled to depend on stomach, insight, and research to comprehend the secrets behind Google Search.

4. URL Length

Shorter URLs have a higher chance of positioning in the SERPs. Short URLs are basic, forthright, and adequately explicit to drive clicks.

A great URL length should be, less than or equal to 75 characters.

5. Linking to External and Internal Source

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At the point when you write an article, it’s natural to reference different articles, tools, sites, and research available somewhere else.

It’s great to realize that links from different sites highlighting your site, are great for your site’s SEO.

Internal links are a strong method for working on the SEO of your article and furthermore give your clients a superior encounter on your site.

6. Title Readability

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Assuming you spend most of your assets on writing your content and very little assets on writing your titles, and afterward you should genuinely reexamine your strategy.

Since, 100% of your audience could read their title, yet under 50% will really read the content. What’s more, this reality applies to elegantly composed titles. A terrible title probably won’t get 50% of readers.

The significance of good titles on your articles can’t be overstated. Not exclusively is the title the snare that gets the readers, however it likewise influences search rankings in manners you probably won’t have thought of.

At the point when you write convincing titles that clients can’t resist the urge to click, in addition to the fact that you beat your opposition (despite the fact that position underneath them), however you likewise show Google that your outcome is more applicable to the question. Assuming you keep on surpassing the benchmark active visitor clicking percentage for the question, Google will before long advance your outcome above others, and it will keep on remaining there on the off chance that it continues to attract most of snaps.

Use the keyword at the beginning of your title.

A demonstrated method for getting additional clicks from the SERPs is to use numbers in the title. This procedure has been well known for quite a while; however, its impact has not blurred as misleading contents has. It is difficult to make sense of why this works, however it is simple just to recognize that it works and use it for your potential benefit.

7. Content Readability

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Think about it like this. Because you’ve loved the trailer of a film, that’s no assurance that you’ll like the film, correct?

By improving the presentation of the article, you’re assisting users with arriving at your article and remain there.

First, a user who is glad to read your content can turn into a long-term reader and a supporter. That is remarkably useful for you.

Second, time spent nearby is one of the manners in which Google and other search engines measure user commitment. Furthermore, it shouldn’t be an unexpected that sites with better commitment get higher rankings and more traffic.

A great method for keeping the user connected with is to use shorter paragraphs.

The reason why a greater number of people watch films rather than read books is basic. Videos are not difficult to consume, and they have a greater effect:

  • 10% of what they READ
  • 20% of what they HEAR
  • 30% of what they SEE
  • 50% of what they SEE and HEAR
  • 70% of what they SAY and WRITE
  • 90% of what they DO

Then use the images in your articles.

8. Table of Contents

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The easiest method for helping your users is by presenting a table of contents in your article. Similarly, as a large book becomes more straightforward to navigate with an index or table of contents, your article will likewise become simpler to navigate with the consideration of a table of contents.

That’s All. 😄

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Amirhosein Mohammadi

Programmer, website designer and also interested in computer games. Has a master’s degree in computer software technology engineering.